Many massage therapy businesses (parlors) are wondering how to get massage customers. Actually, they wonder how to get MORE clients. We’ve put together a short and straight to the target article that could help you as a massage business owner. Read below to find some useful ideas.
How to get massage customers
Having your own massage therapy business is not easy, especially when you’re just starting out. However, there are many things you can do to increase your customers. Here are some of them:
#1: Having A Website
In case you don’t have a website yet, it’s important that you start one right now. Having a website is pretty straightforward and it will help you propagate your message.
You should make sure to include there all the massage therapy services that you offer as well as post some amazing images of your place.
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#2: Online Booking:
This is another reason why you absolutely need a website. Most people keep rushing from one place to the other and they don’t just have the time to pick up the phone and schedule a massage therapy with you. So, allowing your customers to book their massages online can help you increase the number of customers.
#3: Have Irresistible Offers:
Most people just can’t resist to a good deal. So, you can take advantage of this by providing different services that may attract different clientele. You can, for example, have a massage therapy for couples or a kind of a day in the spa for girlfriends. All these packages need to have affordable prices but, with the end, you’ll see these new customers coming back for more as well as they will bring their friends along.
#4: More Therapists:
Yes, businesses are hard to manage and you might not have the money to hire a new therapist. However, being able to provide different massage types allows you to get new customers, as well as your current massage customers might want to try them out as well.
#5: Keep In Touch:
Keeping in touch with your customers will let them know you care about them. And from time to time, you can offer them a surprise. Why not offering them a discount on their birthday? We’re pretty sure they would come back.
#6: Social Media:
One of the best tools you have to promote your business online is using social media networks like Facebook, Twitter or Instagram. In terms of massage therapy businesses, you might want to consider having a nice business page on Facebook and an account on Instagram. Post some beautiful images there, some content that your customers might like such as how to keep their skin moisturized, how to take care of their body, among others. You can also take these social media accounts to show them the different services you offer, the special packages we mentioned above, any special promotions you might have on special occasions, among others.